Animated GIFs

Why

  • Animated GIFs are short, looping animations made from a series of images or frames. They’re used to convey motion, emotion or a quick visual idea without needing full video.
  • Ideas for use:
    • Short tutorial or demonstration
    • Grab attention
    • Highlight a product or process

Good to know

  • Provide descriptive alternative text (alt text) for users who cannot see the animation. Most social media platforms allow for alt text.
  • Control animations length and behavior:
    • GIFs should only be about five seconds
    • GIFs should not loop endlessly. You can set how many times the animation will repeat before stopping with Ezgif.com/loop-count
  • We have two supported tools for creating animated GIFs - WeVideo and ScreenPal. 

Examples